Fujifilm Launches the Instax Square SQ10

Fuji’s Instax series has been incredibly popular since it was brought back to life in the US back in 2010. Just recently, Fujifilm updated the Mini 8 by launching the Mini 9 – both of which feature the popular credit card-sized prints. Fuji previously teased us with the tidbit that it was going to give us […]

Photographer of the day: Stefano Cerchiaro

Category: Beauty Photographer: Stefano Cerchiaro “Martina“ “Martina” is the photograph earning Stefano Cerchiaro Photographer of the Day for Photofocus. This soft light portrait showcases the subject’s porcelain skin, her deep blue eyes and lips of red. Her dipped chin gives a sense of curiosity. Her makeup is flawless as is her expression Originally shared on the Photofocus…

This crazy paint splashing commercial was shot completely in camera with no CG

Motion control and high frame rate cameras have given filmmakers a whole world of new options. Creative abilities that simply weren’t possible just a few short years ago. New technology allows both photographers and cinematographers to show us our world in a whole new way. It makes the mundane amazing. And it doesn’t get much more […]

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Come See Us at Photoshop World

Some of your favorite Photofocus writers will be at Photoshop World this week.  You’ll find them speaking in the Perfectly Clear booth as well as in all of the conference tracks. Visit Us in the Perfectly Clear Booth Photofocus Managing Editor Levi Sim will be in the Athentech booth giving demos on Perfectly Clear.  He’ll…