Hasselblad are introducing four new XCD lenses for the X1D medium format mirrorless camera

Hasselblad’s X1D camera was announced last year with much fanfare. The world’s first mirrorless medium format camera. It’s been out for a little while now, and seem to have received nothing but praise. Now, Hasselblad are introducing four new lenses to the XCD lineup designed specifically for the X1D system. The first new lens is […]

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Hasselblad’s X1D is a 50MP Medium Format Camera for $9K

Hasselblad has downsized medium format cameras with the introduction of the new Hasselblad X1D. With the same 50MP 43.8mm x 32.9mm CMOS sensor we see in the much more expensive Hasselblad H5D, the X1D shaves size, weight and price for a formiddable medium format package that could be a sign of the future for photography pros […]

It’s official, mirrorless medium format has arrived and it’s awesome

After the teases and the leaks, it’s now official as Hasselblad launch their X1D Medium Format Digital Mirrorless camera. It is a thing of beauty, and the specs look very impressive. Although, with a price tag of $8995, one would hope so. It uses the same 50MP CMOS sensor as their new H6D-50c, so the X1D is going […]

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Hasselblad’s new medium format mirrorless X1D camera leaked

After showing us a few teaser images, and ahead of tomorrow’s announcement of what is expected to be a new medium format mirrorless camera from Hasselblad, images and info have been leaked. It seems every time a new camera is about to be released, somebody somewhere always slips up and lets content out online before […]

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