Category: Olympus

Olympus announces the uber retro Pen E-PL8 Micro Four Thirds camera + lenses and a strobe

Udi Tirosh

With Photokina coming it is no surprise that many announcements are reeling in. Olympus just Olympus announces the uber retro Pen E-PL8 Micro Four Thirds camera (pre-order here). The PEN E-PL8, follows the Olympus line of retro cameras only doing it with more style. So this camera has quite a design dialog with the recently announced […]

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Olympus PEN E-PL7: the Ultimate Camera for Traveling and Blogging

Sarah Kim

For the past six months, I’ve been stuck in endless review holes to find the perfect camera for traveling AND blogging. The perfect camera has to be light and easy to toss in my bag (unlike my current Nikon D90, which weighs about 2lbs with the lens). Also, the perfect camera can’t compromise quality just because […]

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Olympus offers up one of the toughest action cameras ever made with the Stylus Tough TG-Tracker

John Aldred

The Olympus Stylus Tough TG-Tracker (we’ll just call it TG-Tracker), is the newly announced action camera from Olympus looking to take on the likes of GoPro for market supremacy. With a whole host of neat features and super rugged durability right out of the box and without the need for a protective case, it looks […]

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Olympus offers up one of the toughest action cameras ever made with the Stylus Tough TG-Tracker

John Aldred

The Olympus Stylus Tough TG-Tracker (we’ll just call it TG-Tracker), is the newly announced action camera from Olympus looking to take on the likes of GoPro for market supremacy. With a whole host of neat features and super rugged durability right out of the box and without the need for a protective case, it looks […]

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Gray Market War: Is the Writing on the Wall?

Eric Reagan

We are continuing to dig into Canon USA’s case against gray market retailers here in the US. Specifically, Canon is targeting popular gray market retailers Get It Digital, LLC, All New Shop, LLC and F & E Trading, LLC (aka Big Value, Inc., Electronics Valley and others) as they cut into Canon USA’s profit margin by importing […]

Japan sales numbers show Canon dominating DSLRs, Olympus leading mirrorless and Nikon tanking across the board

Gannon Burgett

As usual, market research and analysis firm BCN announced its annual BCN Awards, accolades given to photography equipment manufacturers based on sales volume, calculated from data gathered from thousands of retailers across Japan. Of course, since this is based only on the Japanese market it doesn’t tell the entire story, but it’s interesting nonetheless to […]

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Olympus PEN-F Unveiled as Premium-Priced PEN

Eric Reagan

An optional metal grip (ECG-4) for $130 is available for PEN-F, along with other premium leather accessories, including a $120 shoulder strap (CSS-S120L PR), a $150 wrapping cloth (CS-48 PR), a $490 camera bag (CBG-11 PR) and a $53 body jacket (CS-47B…