Photoshoot and Beyond
Fujifilm just announced a pair of new lenses for its GFX 50S medium format camera – the GF 110mm f/2 R LM WR (87mm equivalent in 35mm format) and the GF 23mm f/4 R LM WR (18mm equivalent). The new 110mm should make a stunning portrait lens on the medium format camera with an incredible […]
When the 36MP Nikon D800 was originally released in 2012, it was hailed as the “medium format killer”. Well, medium format has not only survived, but seems to be thriving. It’s even started to make its way into slightly less expensive markets thanks to the introduction of the Hasselblad X1D and Fujifilm GFX 50S. They’re […]
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Having models at camera demo events isn’t all that strange. It doesn’t happen at most of them, but it’s not unusual. Especially with cameras marketed towards fashion and portraits. Somebody at Fujifilm UK, however, decided that just bringing out a model wasn’t good enough for the Fujifilm GFX 50S, though. Oh no, she had to be […]
The post Fujifilm UK brings out topless model at GFX 50S event sparking tirade of Twitter outrage appeared first on DIY Photography.
With the recent official launch of the Fujigilm GFX 50S some photographers have been left wondering exactly what market it’s aimed at. The array of videos they’ve released along with it cover a wide range of topics. But now Fuji have spoken. Makoto Oishi is manager of Fujifilm’s Sales and Marketing Group. He told DPReview in an […]
The post Fuji define target market for the GFX and aims to gets serious about video appeared first on DIY Photography.
Fuji previously showed off the new GFX 50S medium format camera and new lenses back at Photokina 2016. Pricing was the big question on everyone’s mind and Fuji is hitting a pretty good price point at $6500, which comes in below the relatively affordable Pentax 645Z (now at $7000) and well below the new Hasselblad […]
I asked a couple months ago whether Fuji would be the one to kick off the coming medium format revolution? With today’s announcement of the Fuji GFX system in development, we’re closer to finding that out. The Fuji GFX 50S is coming early 2017 (no price yet) and will feature a 51.4MP sensor that measures […]