Photoshoot and Beyond
In part 1 of this post, I discussed growing your weak areas and developing a dream client communication plan. Here in part 2, we’re going to take a look at additional ways you can set goals in order to foster growth for your photography and your business. Let’s start with the scary subject first: numbers. […]
Setting Measurable Goals To Foster Growth: Part 1 Have you ever felt your passion for photography grow stagnant? I certainly have, and let me tell you, it’s not a pleasant feeling. You wonder what the purpose is of snapping photos; you’re not completely satisfied with your interactions with your clients ; you sense a lack […]
In a recent Skype chat with photographer Joey Jones, we were casually discussing how he runs his successful portrait photography business. At one point, he casually stated, “The camera is just a tool. It’s what you do with it that counts.” Needless to say, Joey was spot on. It was something I myself had only […]
One of the most common posts I see in photography forums and groups are those upset about the prices other photographers are charging. While this may be a bit of a controversial post, I’d like to offer another way to view this oft argued subject. It never fails, after a year or two of charging for […]
This week we catch up with professional photographer Tim Wallace to learn about lighting and the photo business. We then sit down with Brad Malcolm from Perfectly Clear to talk about lies that cameras tell (and what you can do about it). Get the show here or get it on iTunes — Don’t forget to post a review on […]
Great you finally have your website up and going. You have set up stat counter and google analytics. A few weeks later you check your stats and you don’t have any visitors. You start internet searching and everything is overwhelming. A Quick Explanation on How Search Engines Work As you can imagine there are billions of […]
As a photographer should consider building and maintaining your brand. Not only will building your brand help you as far as business recognition goes but it gives you the ability to market yourself and manage your reputation both online and in your real life. Your interactions especially online build up an image of who you are […]
Welcome to the second of six posts focused on topics found in my newest book, The Visual Palette. Each of these posts will include a free sample download from my book for you to download and enjoy. You can also check out Part 1 in case you missed it. You can learn more about my first […]
Toronto advertising agency Zulu Alpha Kilo created this video to demonstrate how absurd it is for people to ask for the advertising industry to do spec work in hopes of getting more business. As described by AdWeek, “a guy approaches real men and women (not actors) in other businesses and asks them to provide him […]
Chinese Drone manufacturer DJI and the Swedish medium format and aerial camera company announced earlier today that they have formed a ‘corporate partnership’ after DJI acquired a strategic minority stake in Hasselblad. As DPReview points out, the reason for this move is to help DJI dominate the aerial photography market in the movie-making and surveying […]
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