Your Brand: How Do You Attract the High-End Client?

This is a guest post by wedding cinematographer Ray Roman, but it applies to all photographers.  If you could make the same income, or more than youre making now, working two events a month, would you? I don’t know any photographers or cinematographers who would say no to that offer. Yet across the industry, our…

Free webinar: 3-2-1 Backup (NEVER lose a photo again)

Would you like to NEVER lose a photo again?   It’s possible if you join us for our next webinar. It’s hard to put a price tag on years of memories you captured on camera.  If you sell your images, it’s even more important. How much would I lose if you lost everything on your hard drive? The…

The Future of Lens Technology

I’m always interested in improvements in camera technology.  Just as devices, batteries, screens, and camera sensors keep getting smaller… so will lenses.  To date, lens technology hasn’t changed much, but that might not be for long. A group of scientists have created tiny meta-material lenses. To learn more: Read the research: http://scim.ag/1XkkseL

Building An Effective Online Portfolio Webinar

We invite you to join us for “Building An Effective Online Portfolio Webinar” Presented by Photofocus, ASMP and Piqsure Present When: Wednesday, July 27th – 2:00pm ET | 11:00 am PT REGISTER HERE Marketing your portfolio can be one of the most challenging aspects of conducting business in the photography profession. Ensuring that you have…

Photofocus Team Participates in the Big Deal

We wanted to let you know about a special deal that’s running that features a bunch of the Photofocus team. It’s called the Big Deal and you get a lot of awesome stuff including training and software.You’ll find four contributors from the Photofocus team 3 Scott Bourne ebooks DSLR Video training with Rich Harrington Photoshop…

Question of the Week: How Much Do You Spend on Photography?

It’s that time of the week.  We’d like to understand our reader’s a little better.  Please think about how much you spend on photography in a year (we won’t tell your significant other).  Between gear, education, software, services, workshops, and travel… how much do you spend on photography in a year? How Much Do You…

Look at this Instagram [Humor]

While many of you have figured out how to use Instagram effectively, not everyone is quite as sharp.  Enjoy a little humor in the middle of your day. The pictures you want to remember. A song you want to forget.

Get an Awesome Photoshop and Lightroom Plug-in Totally Free

We love giving away free stuff.  Our partners over at Perfectly Clear have recently released a totally free plugin for Photoshop and Lightroom called Perfect Exposure.  It will cost you an email address, but no money, and will work forever (this isn’t a trial).  The plugin is really cool (in fact several writers at photofocus…