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Sony Releases New “Sky HDR” App for its Cameras, Costs $10

Sony Sky HDR App A6000

Sony has released a new Sky HDR app that you can purchase and download for Sony cameras. It is available in the Sony PlayMemories store for $9.99.

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As Sony describes it, “This application lets you optimize the exposure when you shoot scenes containing vastly different brightness levels, such as dark landscapes with the sun in a clear blue sky.

By capturing the scene twice at different exposure and shutter speed settings, then combining the best of both images in a single image, this feature expresses a wide dynamic range without using a graduated ND filter.

Moreover, when you want to highlight hues such as those in a sunset, you can depict them with even greater expressive power by individually adjusting the White Balance setting of the sky and ground. The resulting HDR images can be saved in the RAW or JPEG format.”

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The Sky HDR app is compatible with the following cameras:

  • Sony NEX-5
  • Sony NEX-6
  • Sony A7
  • Sony A7R
  • Sony A6000
  • Sony RX100M3
  • Sony A7S
  • Sony A5100
  • Sony A7M2
  • Sony RX100M4
  • Sony RX10M2
  • Sony A7RM2
  • Sony A7SM2
  • Sony RX1RM2

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Am I the only one who thinks Sony creating micro transactions inside your camera for the latest features does more harm than good (at least in the current form)?

I get that micro transactions are massively important in the mobile space right now but the amount of friction an in-camera purchase creates is just too high compared to the ease at which we do on a smartphone. Additionally, Sony’s interface is just clunky (as usual) and purchasing on your camera is not a native action. First, you have to register on a computer by visiting Sony’s Playmemories website. Then, you have to login on your camera.

In all the ways that Sony is winning right now, I simply don’t see the upside to in-camera apps with today’s cameras. If Sony reduces the friction of the sale, then maybe this works out in the future. For now, however, it is just too niche to be an attractive “feature.”

You can find the Sky HDR app inside the PlayMemories tab on compatible Sony cameras, as well as on Sony’s PlayMemories website.

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